Firstly a statement about what’s important – the planet, the future, fairness and hope. But also a response to a world whose priorities seemed out of kilter.
This Fair Earth began life in 2008 as a statement and a response
Our Vision
This Fair Earth has always been about giving back. Giving back to the producers who were fairly paid for the things they made, always mindful of the earth’s finite resources and the importance of making considered choices about where to spend our money.
It began as an outlet for fair-trade, ethical producers to reach like-minded buyers. But over the years, that experience evolved into something more. Inspired by Greg’s background in law and communications, it became a consultancy, supporting businesses as they spoke to people about everything from wise spending and investing to facing up to the challenges of mental health. Always retaining the commitment to making the world a slightly better place.
Now, our focus is on informed insight. Drawing on 25 years experience, education and knowledge, TFE Insight brings unrivalled understanding to your organisation. Before you act, make sure you have all the necessary information to make your project a success.
About Greg Lovell
Greg founded This Fair Earth in 2008 after working in the City for an major law firm as a commercial solicitor
He understands research - with a BA in English Literature, two postgraduate legal qualifications and an MA in Philosophy
In the past he’s made paint in a South African factory, volunteered at the Calais refugee camp and stood in a UK general election